Just to let you know, my gentle readers, I have blogged in German for the first time today. Following an intriguing conversation with Lyssa, the current winner of the afoe Satin Pajama for “best German blog” at the Frankfurt International motor show last Saturday, I felt I should at least try once something that comes natural for most bloggers: blogging in their native language.

So should you be able and willing, you can read my ‘coverage’ of the initial reaction to Germany’s biggest social marketing campaign “Du bist Deutschland” (“You are Germany”), which was launched today, over at my new German blog Ich bin (auch) Deutschland.